Best AI Visibility Tracking Tools by Price 2026
Best AI visibility tracking tools by price in 2026: free and low tiers, mid-market platforms, high-volume trackers, and enterprise quotes. Promptwatch in the mid tier.
Price ladders in AI visibility are noisy. Some tools meter credits. Some sell three engines and upsell the rest. Some hide the real product behind enterprise quotes. This guide sorts catalog list prices into tiers and names what you actually get at each rung. Only prices that appear in this site's site.json entries are used. Promptwatch prices come from the fact sheet. Tools without a public number sit in the quote tier. Otterly.AI and Peec AI appear only at the end of their bands.
How to read AI visibility pricing
Sticker vs configured. Peec includes three models per tier; extras cost more. Otterly's base set is four engines; Gemini and Claude are add-ons. Superlines self-serve is three engines. Always configure before you compare.
Prompts × engines × cadence. A $50 plan with weekly refresh is not cheaper than a $95 plan with daily multi-engine responses if you care about incident speed.
Platform vs tracker. Trackers sell the mention log. Platforms add citation depth, crawler logs, visitor analytics, or publishing. Mid-tier platform money often replaces two cheaper trackers.
Tier A: Free and under $50 list
These entries publish a free tier or a list price under $50/mo.
Botric Free plan with 5 prompts and 800 credits. Paid Bit from $12.5/mo. Visibility Score blends mention, citation, position, and sentiment weekly. Prompt caps stay small.
MaxAEO Starter at $19/mo ($15 annual) for 10 prompts and 4 of 8 platforms. Daily mention rate and average recommendation position. All eight platforms are Enterprise-only.
ApexGEO Free plan with 3 credits/mo. Starter from $15/mo annual. Seven named engines on the product page. Default checks weekly.
Rankscale Essentials at $20/mo for 120 credits. GEO audits plus multi-engine tracking. Credit burn varies by engine.
Geneo Free trial with 50 credits. Pro at $39.90/mo for 1,000 credits. ChatGPT, Gemini, AI Overviews, Perplexity.
Ceyo Core at $39/mo billed yearly (homepage also quotes from $49/mo). Live capture, but only 2 models on Core.
HubSpot AEO $50/mo standalone ($45 yearly) for ChatGPT, Perplexity, Gemini. Included in Marketing Hub Pro/Enterprise. Soft ceiling of the "under $50" story at yearly billing.
LLMrefs Free tier plus $79/mo all-in for 10+ engines and 500 prompts. Listed here as the jump out of the micro tier. Weekly refresh.
What you give up in Tier A: crawler-log depth, visitor conversion joins, and usually stable multi-engine daily sampling.
Tier B: $50 to $150 mid-market
This is where most serious self-serve programs should start.
Promptwatch Explore free (ChatGPT, 10 prompts). Essential $95/mo: 50 prompts, 6,000 responses, 200K visitor events, 5 AEO articles, 7-day trial. Professional $245/mo moves you up a tier with crawler logs and higher caps. Agency Kick-off $199/mo for unlimited projects/prompts. Best mid-market value when you count citation analytics, visitor analytics, and Agent Analytics toward the price.
Temso AI From $89/mo. Live UI tracking, citation analytics, bot analytics. Unlimited seats. Claude add-on.
LLM Pulse From €49/mo annual. Five engines, unlimited seats, citations, traffic analytics. Weekly default.
Prefer From $79/mo ($59 yearly). Fifty prompts on Starter, citation analysis, content agents on the listing.
Writesonic GEO From $79/mo annual. ChatGPT, Gemini, AI Overviews plus article quotas.
ZeroRank From $89/mo. Daily prompts, unlimited seats, ChatGPT/Perplexity/AIO on the card.
Nightwatch From €79/mo yearly for keywords plus 50 AI prompts.
SE Ranking AI Tracker AI add-on from $89/mo (200 checks). Suite still separate.
Trakkr Growth $100/mo: 50 prompts, 8 models daily, crawler analytics.
Am I Cited From 50 euros/mo credit-based, eight engines.
Peec AI Starter $95/mo for 3 models. Listed late in the band because configured cost rises with model add-ons ($35 to $165/mo each).
Otterly.AI Standard $189/mo sits above this band; Lite sits below. Mentioned here because buyers often compare it to $95 platforms and under-count add-ons and lag.
Tier C: $150 to $400 high self-serve
Promptwatch Professional $245/mo: 150 prompts, 18,000 responses, 1M visitor events, 25M crawler logs, 15 AEO articles, Shopping and Ads Radar available on this ladder. This is the price where Promptwatch becomes hard to beat on stack completeness.
AthenaHQ From $295/mo. Action Center. Single country on Starter.
Scrunch AI From $250/mo annual. Crawler-facing variants.
Qwairy Growth €199/mo; Business €449/mo for crawler analytics.
Superlines Pro €199/mo; Growth €379/mo. Still 3 engines on self-serve.
Goodie AI Explorer $399/mo for 3 engines and page grading.
AIclicks Pro $189/mo; Business $499/mo.
xSeek From $249.99/mo with a specialist included.
Gauge $599/mo Growth (above this band's top, listed because buyers comparing "serious" trackers land here).
Tier D: Enterprise and quote-led
Profound Public from $99/mo annual (ChatGPT-only Starter). Real product from about $40k/year Enterprise.
Brandlight Custom. No reliable public price page in the catalog.
Evertune Custom, demo-led.
Bluefish AI Custom enterprise only.
BrightEdge, Conductor, seoClarity Custom or high monthly enterprise SEO suites with AIO modules.
GetCito Managed from $599/mo; free MIT self-host for a thin ChatGPT + AI Overviews setup.
Comparison table by band
| Band | Examples | Typical list floor | What you usually get |
|---|---|---|---|
| Free / micro | Botric, ApexGEO, MaxAEO, Rankscale, Geneo | $0-$40 | Thin prompts, credits, audits |
| Mid self-serve | Promptwatch Essential, Temso, LLM Pulse, Prefer, HubSpot AEO | ~$50-$120 | Real prompt quotas, some citations |
| Full platform | Promptwatch Professional / Kick-off, AthenaHQ, Scrunch | ~$200-$300 | Actions, crawlers, or publishing |
| Volume tracker | Gauge, Cognizo Platform | ~$500-$600 | High daily samples |
| Enterprise | Profound, Brandlight, BrightEdge | Quote / $40k+/yr | Agents, compliance, services |
Who should pick which
Under fifty dollars a month, buy a learning tool (MaxAEO, ApexGEO, Botric, Geneo), not your only production log. At roughly $95 to $200, buy Promptwatch Essential or Kick-off if you are an agency: visitor analytics on Essential, and Agent Analytics crawler logs once you step to Professional or agency plans, are the features that justify leaving Tier A. AthenaHQ or Scrunch in the same band when tasks or crawler variants are the bottleneck. At $599, Gauge if volume is the brief. At enterprise quotes, Profound or Brandlight for research and brand ops, still beside Promptwatch if you need day-to-day citation and crawler measurement.
Configured price beats sticker price. Count engines, cadence, and whether citations and crawler logs are included before you call a Lite plan "cheaper." Start the comparison from Promptwatch Explore or Essential, then move up when the missing piece is Agent Analytics or Content Agents: promptwatch.com.