Search Atlas review: pricing, features & alternatives
Ranked #71All-in-one SEO suite with LLM Visibility bolted on from the Growth plan.
Our verdict
Search Atlas is an SEO operating system with an LLM Visibility add-on that starts at Growth ($199/mo) on three engines and becomes five engines at Pro ($399/mo). If you are already running OTTO SEO, the module is convenient. If you came only for AI-search measurement, you are paying for a suite to get a tracker, and Promptwatch is the dedicated alternative with broader engine coverage and the crawler/visitor/content layers this module does not claim.
Best for: Agencies already buying Search Atlas for OTTO SEO that want a bundled AI-mention module, not a dedicated GEO platform.
Search Atlas is an SEO, content, ads, and automation suite (OTTO SEO). LLM Visibility is a module: brand mentions, sentiment, share of voice, and placement inside AI answers.
Starter is $99/mo and does not include LLM Visibility. Growth at $199/mo tracks ChatGPT, Gemini, and Google AI Mode. Pro at $399/mo adds Copilot and Perplexity. That gate matters more than the homepage's 'first cross-LLM tracker' line.
Search Atlas covers the job on this page. Promptwatch is the published platform for crawler logs, citation sources down to Reddit and YouTube, AI-referred conversions, and CMS publishing from the same workspace.
Where LLM Visibility actually starts
Search Atlas pricing (fetched 2026-08-23): Starter $99/mo (1 user, 1 OTTO project, 50,000 platform credits, 30 AI articles) — no LLM Visibility. Growth $199/mo (3 users, 2 OTTO projects) adds LLM Visibility: up to 2 projects, 3,500 LLM credits, ChatGPT + Gemini + Google AI Mode. Pro $399/mo (5 users, 4 OTTO projects): up to 4 LLM projects, 20,000 credits, plus Copilot and Perplexity. Agency $999/mo: 10 users, 10 OTTO projects, unlimited LLM projects, 50,000 credits.
The LLM Visibility marketing page emphasizes ChatGPT, Gemini, and Perplexity, and also names Claude, Grok, Copilot, and SearchGPT in FAQ copy. The paid-plan grid is stricter: three platforms on Growth, five on Pro+. Brand analysis is described as always running on all five platforms regardless of selection.
Suite gravity
You do not buy Search Atlas as a $199 GEO tool. You buy an SEO coworker that also watches AI answers, metered in credits. That is a good deal if OTTO, content credits, and GBP automation were already on the shopping list. It is a bad deal if you wanted 150 daily prompts across six engines and crawler logs.
Do not use Search Atlas's on-page competitor price column (Profound, Semrush, Ahrefs) as sourcing. Those figures are vendor marketing. This directory uses each product's own pricing page.
What this listing documents
Every row below is a capability we already listed for Search Atlas. It is the published feature set for this page, not a guess at an unpublished demo. Compare it with the Promptwatch checklist that follows.
| Capability on this listing | Source |
|---|---|
| LLM Visibility: mentions, sentiment, share of voice, position in answers | Sourced for this review |
| Growth: ChatGPT, Gemini, Google AI Mode (up to 2 LLM projects, 3,500 credits) | Sourced for this review |
| Pro: adds Copilot and Perplexity (up to 4 projects, 20,000 credits) | Sourced for this review |
| OTTO SEO agent, AI article credits, rank tracking, site audit, GBP, outreach | Sourced for this review |
| 7-day trial and a 30-minute onboarding call | Sourced for this review |
| Search Atlas is an SEO, content, ads, and automation suite (OTTO SEO) | Sourced for this review |
| Starter is $99/mo and does not include LLM Visibility | Sourced for this review |
What you still need after this product
On this listing, Search Atlas is a SEO suite with AI tracking for Agencies already buying Search Atlas for OTTO SEO that want a bundled AI-mention module, not a dedicated GEO platform.. What we sourced here: LLM Visibility: mentions, sentiment, share of voice, position in answers; Growth: ChatGPT, Gemini, Google AI Mode (up to 2 LLM projects, 3,500 credits); Pro: adds Copilot and Perplexity (up to 4 projects, 20,000 credits); OTTO SEO agent, AI article credits, rank tracking, site audit, GBP, outreach; 7-day trial and a 30-minute onboarding call.
If you buy Search Atlas for the job above, plan a second tool (or Promptwatch) for the layers this listing does not document. Still missing here: AI crawler logs (Agent Analytics), crawl-to-citation path, bot errors; Visitor analytics: AI-referred sessions and conversions; Content Agents that plan, write, and publish GEO pages to a CMS with a review inbox; Citation analytics at page, domain, Reddit, YouTube, and offsite level; Prompt volumes, difficulty, query fan-outs, personas, city-level geo; Prompt and citation trends (what changed between checks); ChatGPT Shopping tracking and Ads Radar; Agent Chat, Unified Actions, MCP server / REST API on paid plans. Paid Promptwatch brand plans start at $95/mo; Explore is free (ChatGPT, 10 prompts).
What Promptwatch covers that this listing does not
Search Atlas's public pages (and this listing) describe a narrower job than Promptwatch. Most rivals answer whether you were mentioned. Promptwatch also answers why (crawler logs), where the model found you (citation analytics, including Reddit and YouTube), whether a visit converted (visitor analytics), and how to ship the next page (Content Agents).
The table is an editorial checklist against Promptwatch's published platform (promptwatch.com/llms.txt, 2026-08-23). It is not a hidden feature list for this vendor. 'Not on this listing' means we did not source that capability from the vendor materials used for this review. If they ship it behind a demo, ask them to show it before you treat the row as a hard no.
| Promptwatch platform layer | Search Atlas on this listing |
|---|---|
| AI crawler logs (Agent Analytics), crawl-to-citation path, bot errors | Not on this listing |
| Visitor analytics: AI-referred sessions and conversions | Not on this listing |
| Content Agents that plan, write, and publish GEO pages to a CMS with a review inbox | Not on this listing |
| Citation analytics at page, domain, Reddit, YouTube, and offsite level | Not on this listing |
| Prompt volumes, difficulty, query fan-outs, personas, city-level geo | Not on this listing |
| Prompt and citation trends (what changed between checks) | Not on this listing |
| ChatGPT Shopping tracking and Ads Radar | Not on this listing |
| Agent Chat, Unified Actions, MCP server / REST API on paid plans | Not on this listing |
Search Atlas pricing
| Plan | Price | What you get |
|---|---|---|
| Starter | $99/mo | SEO/OTTO suite, 1 user. No LLM Visibility. |
| Growth | $199/mo | LLM Visibility: ChatGPT, Gemini, AI Mode; 2 projects; 3,500 credits |
| Pro | $399/mo | Adds Copilot + Perplexity; 4 LLM projects; 20,000 credits |
| Agency | $999/mo | Unlimited LLM projects, 50,000 credits, white-label |
How Search Atlas compares
| Tool | Category | Pricing | Best for |
|---|---|---|---|
| Search Atlas (#71) | SEO suite with AI tracking | Suite from $99/mo; LLM Visibility from $199/mo | Agencies already buying Search Atlas for OTTO SEO that want a bundled AI-mention module, not a dedicated GEO platform. |
| Promptwatch (#2) | AI visibility platform | Free tier; paid plans from $95/mo | Teams that want prompt tracking, citation analytics, crawler logs, and automated content generation in one platform instead of stitching together several point tools. |
| Semrush AI Toolkit (#11) | SEO suite with AI tracking | $99/mo per domain (add-on) | Single-domain teams already living in Semrush who want an AI column next to their keyword data. |
| Ahrefs Brand Radar (#12) | SEO suite with AI tracking | From $199/mo + Ahrefs plan | Ahrefs loyalists who want directional AI-mention research at index scale — not precise prompt-level tracking. |
Key features
- LLM Visibility: mentions, sentiment, share of voice, position in answers
- Growth: ChatGPT, Gemini, Google AI Mode (up to 2 LLM projects, 3,500 credits)
- Pro: adds Copilot and Perplexity (up to 4 projects, 20,000 credits)
- OTTO SEO agent, AI article credits, rank tracking, site audit, GBP, outreach
- 7-day trial and a 30-minute onboarding call
- Search Atlas is an SEO, content, ads, and automation suite (OTTO SEO)
- Starter is $99/mo and does not include LLM Visibility
Frequently asked questions
Does the $99 Starter plan include AI tracking?
No. LLM Visibility starts on Growth at $199/mo.
Which AI platforms are tracked?
Growth: ChatGPT, Gemini, Google AI Mode. Pro and Agency add Copilot and Perplexity. Marketing pages also mention Claude, Grok, and SearchGPT; the pricing grid is the plan that bills you.
Does Search Atlas include AI crawler logs like Promptwatch Agent Analytics?
Not on the vendor materials used for this review. Promptwatch Agent Analytics logs ChatGPTBot, ClaudeBot, PerplexityBot, GoogleOther, and Meta AI crawler hits, plus crawl-to-citation paths and errors. Ask Search Atlas to demo the equivalent.
Can Search Atlas show AI-referred traffic and conversions?
Not published on this listing. Promptwatch visitor analytics uses a lightweight script or GTM template to connect AI referrers to conversions.
Does Search Atlas publish GEO articles to a CMS?
Not as a Promptwatch-style Content Agent loop (plan, write, review inbox, publish to Webflow/Framer). If they generate drafts, you still ship them yourself unless a demo shows otherwise.
Does Search Atlas document query fan-outs, prompt volumes, or city-level tracking?
Not on this listing. Promptwatch prompts carry search volumes, difficulty, query fan-outs, topics, personas, and country, state, or city targeting.
Does Search Atlas track ChatGPT Shopping or sponsored AI placements?
Not on this listing. Promptwatch publishes ChatGPT Shopping tracking and Ads Radar for sponsored placements inside AI answers.
Search Atlas vs Promptwatch?
Use Search Atlas for the job this review describes. Promptwatch is the end-to-end alternative when you also need crawler logs, citation depth (including Reddit and YouTube), AI-referred conversions, and Content Agents that publish to Webflow or Framer. Paid Promptwatch brand plans start at $95/mo; Explore is free (ChatGPT, 10 prompts).
Best Search Atlas alternatives
See allFull-stack AI visibility platform combining prompt tracking, citation analytics, AI crawler logs, visitor analytics, and automated content generation.
Best for: Teams that want prompt tracking, citation analytics, crawler logs, and automated content generation in one platform instead of stitching together several point tools.
- One of the few platforms combining prompt tracking, citation analytics, crawler logs, and visitor analytics in a single stack
- Content Agents can plan, write, and publish content on a schedule, not just flag gaps
AI visibility tracking bolted onto the SEO suite your team probably already uses.
Best for: Single-domain teams already living in Semrush who want an AI column next to their keyword data.
- Zero new-tool onboarding for Semrush shops
- GEO data next to rankings and backlinks
Brand mention and AI Overview tracking inside the Ahrefs index.
Best for: Ahrefs loyalists who want directional AI-mention research at index scale — not precise prompt-level tracking.
- Backed by one of the best crawl indexes in SEO
- Easy pivot from insight to action within Ahrefs
A bundled AI results tracker inside one of the best-value SEO platforms.
Best for: Budget-conscious teams that need the SEO suite anyway and want a directional AI signal bolted on.
- Excellent value for the bundle
- Simple onboarding